Wednesday 14 February 2024

Buyers have fewer choices as brands cut offerings to focus on best sellers

Overall, new items accounted for about 2% of products in stores in 2023 across categories such as beauty, footwear, technology and toys, down from 5% of items in 2019, says market-research firm Circana; retailers are recognising that they have to be respectful of shoppers’ time, says Paco Underhill

from | The Hindu

No comments:

Post a Comment